Three Critical Affiliate Marketing Tips For Higher
Commissions! by Tim Bossie
Affiliate marketing is quickly becoming a very specialized form
of online business. It seems that people all over the Internet are
clamoring for more affiliate tips. And there are a ton of products,
services, ebooks, ultra-high priced DVD sets, and a plethora of
other "things" geared for affiliate marketing. So, the question
of the moment is how do you weed through this avalanche of "stuff"
and find out what actually works. Because, after it's all said and
done, the name of the game is making a living from affiliate
marketing.
There are plenty of strategies and tips. There
are plenty of people telling you which way is best and which way you
absolutely should not do. Funny thing is, the things you should do
don't work sometimes and the things you shouldn't do, work
sometimes. It's really anyone's guess at what works and what
doesn't.
However, there are three critical affiliate tips
that you should take heed of and use on a consistent
basis.
Affiliate marketing is built around content
Do
you really want to make a name for yourself in affiliate marketing?
Do you want a long lasting online business? Then you have to take
very seriously this first critical tip.
Content is what
drives affiliate sales. Period. You can advertise as much as you
want, in as many different places that you want, but at the end of
the day, it's the content on your site that will make the sale.
Notice I said "your" site.
Affiliate marketing becomes a
very lucrative form of business when you have your own website. A
website that contains timely, relevant, and informative content.
This content can be in the form of articles, product reviews,
industry news, interviews with key people, or whatever people will
want to keep coming back for.
Ken Evoy of Site Built It!
(buildit.sitesell.com/glimmersales.html) says that content is the
only way to Pre-sell your site visitors. I whole heartedly agree.
Content will effectively pre-sell your visitors, that you work so
hard to advertise to, into taking action... clicking through to the
merchant and ka-ching... making you commission.
Affiliate
marketing is made stronger through your list
Any type of
online marketing depends heavily on a way to keep in frequent touch
with previous website visitors. Having an ezine, newsletter, or
other type of e-mailing list is a key component to affiliate
marketing. A strong list of subscribers is a gold mine for savvy
publishers.
The key to making an ezine work for you though
is, again, strong, quality, and relevant content. Something that
people will want to keep reading on a continuing basis. A weekly, or
bi-weekly ezine can easily boost your affiliate commissions sky high
by placing a few links within the content or as a product review or
special recommendation.
Again, please note the use of "a
few". Many ezine publishers just don't seem to get the idea of "a
few". That means one to two affiliate links within the whole ezine.
The key to publishing an ezine is to establish contact and grow a
relationship with your subscriber. Not force affiliate links down
their throat. When you can build a strong relationship with
subscribers, they will be more likely to listen to your advice, your
suggestions, and your recommendations.
An example of this
would be Alan Gardyne of AssociatePrograms.com. His newsletter is
crammed full of great tips and case studies of successful affiliates
and what they are doing. He has grown a great list of over 22,000
subscribers who he can actually call a friend. Why? Because he has
never crammed affiliate links down the throats of his subscribers.
But, each and every issue of his ezine earns him thousands of
dollars in affiliate commissions.
If you don't have an
ezine, start one. If you do then take a hard look at it and see if
you're using too many ads and not enough content.
Affiliate
marketing depends on strategic linking partners
Search
engines like Google, MSN, and Yahoo! are looking hard at sites and
one of the criteria for high rankings is how many relevant links to
your site there are. Meaning is there any other sites out there that
are linking to you. This is very important for affiliate marketing
websites.
And another reason why content is so important.
Every day I set aside one full hour of time in my day to
research and email potential linking partners. Once I find someone
who's site is comparable to mine I will email them, by name, and
present my proposal. Keep in mind they do not have to link back to
you. So, you must make it appealing. Either by reciprocating with a
link to their site, a special comission for everyone they refer who
buys from you, or some other way of enticing them to link to you.
Now, just any site will not do you any good. They must be
relevant to your particular niche. For example, a fishing oriented
website would not benefit, either by traffic or search engine
rankings, by having a diet site link back to them.
Content,
mailing list, link partners. Easy, right?
It is, but it takes
time and dedication. You can create a very profitable affiliate
program. Anyone can do it. But, it depends on you. Are you dedicated
enough to do it?
Use these three critical affiliate marketing
steps in your online business and you'll see an immediate increase
in your bottom line.
About the Author
Tim Bossie is the owner of Guaranteed-Ads.com and has released a
brand new service for affiliate marketers. The Power Niche Package
is a full package that contains everything you need to create, or
improve, an affiliate marketing business and make it profitable for
years to come. Check out the full details today at www.guaranteed-ads.com/nichepackage.html
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